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2023 Major Donor Generosity Report

The front page of the Generosity Report

Every year, Westfall Gold conducts an in-depth analysis of data from its engagement strategy to improve results for its clients continuously.

Westfall Gold is releasing these insights to the nonprofit community in the 2023 Major Donor Generosity Report, which addresses these five donor development topics:

  • Major Donor Giving Trends
  • Effective wealth analytics
  • Sources of potential major donors
  • Motivating unrestricted major gifts
  • Donor experiences that drive generosity